At itracMarketer, our goal is to make the lives of marketers easier with a comprehensive and easy to use marketing platform that provides the capability to stay on top of simple or complex business requirements and challenges while delivering results and measurable success.
Design and send powerful, responsive emails that view perfectly on all electronic formats from smartphones and tablets to desktop computers. itracMarketer’s intuitive drag-and-drop email composer simplifies the whole email-creation process – no HTML coding or special technical knowhow required. Then preview and test your emails before you click ‘send’ to make sure your message looks perfect for total peace of mind.
A workflow set up in itracMarketer involves using our automation feature and interface to simply organize a set of sequenced actions which occur based upon your specific requirements and instructions. Whether that involves executing some basic email programs or even moving hot sales leads into one of your salespersons contact calendar it all depends on your creativity and needs. You can put together comprehensive or simple workflows by using conditions, rules, actions and accounts, then monitor progress when the system triggers targeted, personalized messages or actions for all of your contacts regardless of where they are in your sales and marketing lifecycle.
Each contact that is uploaded or manually added to itracMarketer is set up with a comprehensive iProfile. This provides a view of all granular information at a glance in addition to providing functionality for managing individuals for sales or service.
View or update customer details, add custom fields and see webpage as well as email behavior. Check lead scores or survey results, add notes, tasks or send messages. Understand what workflow or nurture path the individual is on and change if required.
This 360-degree view of the contact is at the nerve center of all your marketing activity and powers the itracMarketer platform.
Social media is one of your most powerful sales tools. Leverage it to better engage your audience, amplify communications, deepen connections and influence conversions with itracMarketer. Use built-in social automation tools to schedule your posts in advance and publish across today’s most influential channels: Facebook, Twitter, and LinkedIn.