Each contact that is uploaded or manually added to itracMarketer is set up with a comprehensive iProfile. This provides a view of all granular information at a glance in addition to providing functionality for managing individuals for sales or service.
View or update customer details, add custom fields and see webpage as well as email behavior. Check lead scores or survey results, add notes, tasks or send messages. Understand what workflow or nurture path the individual is on and change if required.
This 360-degree view of the contact is at the nerve center of all your marketing activity and powers the itracMarketer platform.