Blog2019-07-18T15:46:09-04:00

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The itracMarketer Blog

Your resource for the latest news on marketing automation, CRM and email marketing.

Top 5 Tips for CASL Compliance

By |June 29th, 2016|

Canada’s Anti-Spam Legislation (CASL) has its second anniversary on July 1st . Surprisingly, a large number of Canadian businesses still haven’t taken the time to update their email practices and [...]

Landing Pages for Financial Services

By |June 14th, 2016|

Landing pages for financial services are an efficient and effective way of providing value to visitors in exchange for their information. Once integrated with other digital marketing strategies, they [...]

A Great Financial Services Blog

By |April 12th, 2016|

A great financial services blog provides relevant content to consumers in a way that inspires them to engage with your company. Ideally, this content doesn't just cater to your [...]

5 New CASL Lessons from the CRTC

By |March 28th, 2016|

On March 22nd the Chairman of the CRTC, Mr. Jean-Pierre Blais, spoke to members of the Canadian Marketing Association in Toronto about the Canada's Anti-Spam Legislation - CASL. This served to give marketers an [...]